We launched 5 paid channels, developed a premium creative portfolio (with formats native to Search, Meta, TikTok, NextDoor, and Spotify), and reached new high-value customer segments through audience testing.
We optimized Hawthorne’s storefront & PLPs, executed a comprehensive paid ads strategy and developed thoughtful product expansion and influencer strategies to supercharge sales growth.
We developed a full-funnel growth strategy, developed a high converting web conversion funnel and ad creative, and executed customer acquisition campaigns on SEM, Social, and Affiliate.